Handle this! Steelback Brewery Unveils Newest Addition to Honour Local Heritage

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“We wanted to pay respect to the community, and all they have done for us in making us a popular beer choice,” says Ian MacDonald, President, Steelback Brewery. “Our new tap handle will showcase our significant landmark, and the story of the lighthouse coast. We hope the lighthouse will serve as a beacon to beer drinkers and tourists alike – drawing them to a cold Steelback brewed in a craft tradition with natural ingredients, and a trip to Bruce County.”

Join Ian MacDonald to see the unveiling:

Friday, June 26th @ 4 PM
Bruce Bar and Grill
750 Queen Street, Kincardine

ABOUT STEELBACK

Steelback Brewery is located in Tiverton, Ontario on the shores of Lake Huron. Steelback Brewery is all about quality and integrity of product from locally-sourced natural ingredients with premium malted barley, the finest hops from Europe and North America, and a painstaking minimum 28 day fermentation process under the watchful eye of a skilled award-winning brewmaster, Jayne McGillivray, to produce a premium craft beer taste.

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23/06/2009 09:25 PM

Watch for Coming Events

Steelback beer is a premium craft beer at a regular beer price. The new packaging is rooted in tradition, where a local lighthouse figures prominently in the design. Steelback is proudly Canadian and a member of the Ontario Craft Brewers Association

Distributed at the Steelback Retail Store, TBS, LCBO and via licensees, in under 10 months, the new Steelback has become a top selling brand in Bruce County, and has expanded its distribution throughout Ontario via a straightforward message - it's about the beer, delivered via outdoor, radio and select newspaper ads. The

Steelback Brewery Retail Store is open Monday through Friday 11 AM - 5:30 PM and Saturday and Sunday 11 AM – 6 PM (effective May 4th – August 31st). To learn more, visit

www.steelbackbrewery.com